James Sweetman

Inspiring you to empower yourself

Working with people who want to realise their potential and with companies who want to motivate and empower their people through customised training and coaching solutions.

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The James Sweetman Blog

Customer Service – My Golden Rules

In Ireland, great customer service is still the exception rather than the rule. Here are my 15 golden rules for getting customer service right.


Celebration Time

On Thursday Feb 27th I hosted a celebration marking 10 years in business & the launch of my latest book & first novel The Odyssey of Abraham Little . What a night – reflections & photos galore.



Yesterday’s coaching session gave me an amazing gift, the permission to just be myself. I feel amazing. Thank you, really it was so powerful. Without all the clutter of insecurity and panic in my head, I could see everything really clearly.

L. Parsons, Dublin

What a fabulous coaching session; healing, restorative, enlightening, freeing and many more delightful words. James’ attuned sense of what I was willing to let go of, as well as what was most appropriate to my needs was spot on.

F. Bhrian, Dublin

After you reach a certain age, people (including me) tend to think that they’ve seen it all, done it all…”nothing can surprise me”- Man was I wrong!

A. Williams Microsoft (Norway)

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